{"id":1373,"date":"2020-01-21T08:55:59","date_gmt":"2020-01-21T08:55:59","guid":{"rendered":"https:\/\/www.eurofirmsgroup.com\/press\/el-86-de-las-empresas-considera-fundamental-el-employee-branding-como-parte-de-su-estrategia-de-comunicacion-y-atraccion-del-talento\/"},"modified":"2020-06-19T09:00:46","modified_gmt":"2020-06-19T07:00:46","slug":"employee-branding","status":"publish","type":"press","link":"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/","title":{"rendered":"El 86% de les empreses consideren fonamental l\u2019Employee branding com a part de la seva estrat\u00e8gia de comunicaci\u00f3 i atracci\u00f3 de talent."},"content":{"rendered":"\n<h4 class=\"wp-block-heading\"><strong><strong>Descarrega l\u2019informe<\/strong><\/strong> <a href=\"https:\/\/www.eurofirmsgroup.com\/ca\/estudis\/\">aqu\u00ed<\/a><\/h4>\n\n\n\n<p>Eurofirms Group, primera empresa nacional de Recursos Humans, ha presentat per tercer any consecutiu la\u00a0<strong>\u201cRadiograf\u00eda del Employee branding en las empresas de Espa\u00f1a\u201d<\/strong>, basada en un estudi realitzat a representants de 175 empreses espanyoles. Segons aquest informe, que \u00e9s un reflex de l\u2019Employee branding a Espanya,\u00a0<strong>el 88% de les empreses compta amb perfils professionals a les xarxes socials i el 86% considera important l\u2019Employee branding com a part de la seva estrat\u00e8gia de comunicaci\u00f3 i atracci\u00f3 de talent. \u00a0<\/strong><\/p>\n\n\n\n<p><strong>L\u2019estudi realitzat per Eurofirms Group mostra la realitat i la tend\u00e8ncia de les empreses a l\u2019hora d\u2019aplicar l\u2019Employee branding com a recurs de comunicaci\u00f3 de la marca i dels valors de l\u2019 organitzaci\u00f3,\u00a0<\/strong>aconseguint treballadors alineats amb la cultura d\u2019empresa, que actuen com a ambaixadors de la marca i aconsegueixen atraure el talent m\u00e9s adequat a cada organitzaci\u00f3.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong>Un 88% de les empreses tenen pres\u00e8ncia a les xarxes socials i professionals.<\/strong><\/strong><\/h2>\n\n\n\n<p>Segons l\u2019estudi,\u00a0<strong>un 88% de les empreses afirma disposar d\u2019un o m\u00e9s perfils corporatius<\/strong>\u00a0a les principals xarxes socials i professionals, una tend\u00e8ncia que ha disminu\u00eft lleument amb relaci\u00f3 amb el 2018 quan el percentatge de companyies que comptaven amb xarxes socials corporatives era del 93%. Tot i aix\u00f2,\u00a0<strong>nom\u00e9s un 39% d\u2019aquestes empreses ofereix formaci\u00f3 als seus treballadors en mat\u00e8ria de xarxes socials<\/strong>. Un percentatge que ha augmentat un 9% respecte a l\u2019any anterior, ja que el 2018 nom\u00e9s el 30% de les companyies invertia en aquest tipus de formaci\u00f3.<\/p>\n","protected":false},"featured_media":1374,"template":"","acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.13 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>El 86% de les empreses consideren fonamental l\u2019Employee branding com a part de la seva estrat\u00e8gia de comunicaci\u00f3 i atracci\u00f3 de talent. - Eurofirms Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El 86% de les empreses consideren fonamental l\u2019Employee branding com a part de la seva estrat\u00e8gia de comunicaci\u00f3 i atracci\u00f3 de talent. - Eurofirms Group\" \/>\n<meta property=\"og:description\" content=\"Descarrega l\u2019informe aqu\u00ed Eurofirms Group, primera empresa nacional de Recursos Humans, ha presentat per tercer any consecutiu la\u00a0\u201cRadiograf\u00eda del Employee branding en las empresas de Espa\u00f1a\u201d, basada en un estudi realitzat a representants de 175 empreses espanyoles. Segons aquest informe, que \u00e9s un reflex de l\u2019Employee branding a Espanya,\u00a0el 88% de les empreses compta amb...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/\" \/>\n<meta property=\"og:site_name\" content=\"Eurofirms Group\" \/>\n<meta property=\"article:modified_time\" content=\"2020-06-19T07:00:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.eurofirmsgroup.com\/wp-content\/uploads\/2020\/06\/radiografia.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"853\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/\",\"url\":\"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/\",\"name\":\"El 86% de les empreses consideren fonamental l\u2019Employee branding com a part de la seva estrat\u00e8gia de comunicaci\u00f3 i atracci\u00f3 de talent. - Eurofirms Group\",\"isPartOf\":{\"@id\":\"https:\/\/www.eurofirmsgroup.com\/#website\"},\"datePublished\":\"2020-01-21T08:55:59+00:00\",\"dateModified\":\"2020-06-19T07:00:46+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/www.eurofirmsgroup.com\/ca\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Sala de prensa\",\"item\":\"https:\/\/www.eurofirmsgroup.com\/sala-de-prensa\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"El 86% de les empreses consideren fonamental l\u2019Employee branding com a part de la seva estrat\u00e8gia de comunicaci\u00f3 i atracci\u00f3 de talent.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.eurofirmsgroup.com\/#website\",\"url\":\"https:\/\/www.eurofirmsgroup.com\/\",\"name\":\"Eurofirms Group\",\"description\":\"1\u00aa empresa nacional de RR. HH.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.eurofirmsgroup.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"ca\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"El 86% de les empreses consideren fonamental l\u2019Employee branding com a part de la seva estrat\u00e8gia de comunicaci\u00f3 i atracci\u00f3 de talent. - Eurofirms Group","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/","og_locale":"ca_ES","og_type":"article","og_title":"El 86% de les empreses consideren fonamental l\u2019Employee branding com a part de la seva estrat\u00e8gia de comunicaci\u00f3 i atracci\u00f3 de talent. - Eurofirms Group","og_description":"Descarrega l\u2019informe aqu\u00ed Eurofirms Group, primera empresa nacional de Recursos Humans, ha presentat per tercer any consecutiu la\u00a0\u201cRadiograf\u00eda del Employee branding en las empresas de Espa\u00f1a\u201d, basada en un estudi realitzat a representants de 175 empreses espanyoles. Segons aquest informe, que \u00e9s un reflex de l\u2019Employee branding a Espanya,\u00a0el 88% de les empreses compta amb...","og_url":"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/","og_site_name":"Eurofirms Group","article_modified_time":"2020-06-19T07:00:46+00:00","og_image":[{"width":1280,"height":853,"url":"https:\/\/www.eurofirmsgroup.com\/wp-content\/uploads\/2020\/06\/radiografia.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Temps estimat de lectura":"1 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/","url":"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/","name":"El 86% de les empreses consideren fonamental l\u2019Employee branding com a part de la seva estrat\u00e8gia de comunicaci\u00f3 i atracci\u00f3 de talent. - Eurofirms Group","isPartOf":{"@id":"https:\/\/www.eurofirmsgroup.com\/#website"},"datePublished":"2020-01-21T08:55:59+00:00","dateModified":"2020-06-19T07:00:46+00:00","breadcrumb":{"@id":"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.eurofirmsgroup.com\/ca\/sala-de-premsa\/employee-branding\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.eurofirmsgroup.com\/ca\/"},{"@type":"ListItem","position":2,"name":"Sala de prensa","item":"https:\/\/www.eurofirmsgroup.com\/sala-de-prensa\/"},{"@type":"ListItem","position":3,"name":"El 86% de les empreses consideren fonamental l\u2019Employee branding com a part de la seva estrat\u00e8gia de comunicaci\u00f3 i atracci\u00f3 de talent."}]},{"@type":"WebSite","@id":"https:\/\/www.eurofirmsgroup.com\/#website","url":"https:\/\/www.eurofirmsgroup.com\/","name":"Eurofirms Group","description":"1\u00aa empresa nacional de RR. HH.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.eurofirmsgroup.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"ca"}]}},"_links":{"self":[{"href":"https:\/\/www.eurofirmsgroup.com\/ca\/wp-json\/wp\/v2\/press\/1373"}],"collection":[{"href":"https:\/\/www.eurofirmsgroup.com\/ca\/wp-json\/wp\/v2\/press"}],"about":[{"href":"https:\/\/www.eurofirmsgroup.com\/ca\/wp-json\/wp\/v2\/types\/press"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.eurofirmsgroup.com\/ca\/wp-json\/wp\/v2\/media\/1374"}],"wp:attachment":[{"href":"https:\/\/www.eurofirmsgroup.com\/ca\/wp-json\/wp\/v2\/media?parent=1373"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}